Elizabeth Brock-Jones, or EBJ, is Principal Innovator at Nike, where she’s worked for the past 10+ years. During that time, she’s worked with Innovation, Nike Sportswear, Special Projects, Global Express lane and Fuel teams on projects that range from sandals, boots, ACG, and the entire Off-White x Nike: The Ten collection. Elizabeth also teaches for the University of Oregon Sports Product Management Program, Lasell University and runs the @sneakerprof Instagram account. Prior to starting at Nike, Elizabeth received her BS in Kinesiology from Iowa State, an MS in Biomechanics from the University of Tennessee and an MBA in Sports Marketing from the University of Oregon.